Marketing Mix Modeling
Marketing Mix is the set of controllable, tactical marketing tools that a company uses to produce a desired response from its target market. The following 4Ps make up a typical marketing mix - Product, Price, Place and Promotion. Marketing Mix Modeling (MMM) is a statistical analysis on sales and marketing time series data to estimate the impact of various marketing tactics on sales and then forecast the impact of future sets of tactics.
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Likhitha.Boppana completed the topic Introduction to Marketing Mix Modeling 1 month ago
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Likhitha.Boppana completed the topic Reading: Getting Started 1 month ago
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Likhitha.Boppana completed the lesson Beginner’s Guide to Marketing Mix Modeling 1 month ago
Lesson
Beginner’s Guide to Marketing Mix Modeling
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Likhitha.Boppana completed the lesson Precourse Quiz 1 month ago
Lesson
Precourse Quiz
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Likhitha.Boppana started taking the course Marketing Mix Modeling 1 month ago
Course
Marketing Mix Modeling
Marketing Mix is the set of controllable, tactical marketing tools that a company uses to produce a desired response from its target market. The following 4Ps make up a typical marketing mix – Product, Price, Place and Promotion.
Marketing Mix Modeling (MMM) is a statistical analysis on sales and marketing time series data to estimate the impact of various marketing tactics on sales and then forecast the impact of future sets of tactics. -
Likhitha.Boppana joined the group Marketing Mix Modeling 1 month ago
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Aashna.Kalra completed the lesson Precourse Quiz 1 month, 1 week ago
Lesson
Precourse Quiz
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Aashna.Kalra started taking the course Marketing Mix Modeling 1 month, 1 week ago
Course
Marketing Mix Modeling
Marketing Mix is the set of controllable, tactical marketing tools that a company uses to produce a desired response from its target market. The following 4Ps make up a typical marketing mix – Product, Price, Place and Promotion.
Marketing Mix Modeling (MMM) is a statistical analysis on sales and marketing time series data to estimate the impact of various marketing tactics on sales and then forecast the impact of future sets of tactics. -
Aashna.Kalra joined the group Marketing Mix Modeling 1 month, 1 week ago
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ashish.pandey completed the topic Introduction to Marketing Mix Modeling 2 months ago
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AbhishekReddy.N completed the topic Video: Application in Retail Industry 2 months ago
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AbhishekReddy.N completed the topic Reading: Case Studies 2 months ago
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AbhishekReddy.N completed the topic Difference between Digital Attribution and Media Mix Modeling 2 months ago
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AbhishekReddy.N completed the lesson Beginner’s Guide to Marketing Mix Modeling 2 months ago
Lesson
Beginner’s Guide to Marketing Mix Modeling
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AbhishekReddy.N completed the topic Introduction to Marketing Mix Modeling 2 months ago
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ashish.pandey completed the topic Reading: Getting Started 2 months ago
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ashish.pandey started taking the course Marketing Mix Modeling 2 months ago
Course
Marketing Mix Modeling
Marketing Mix is the set of controllable, tactical marketing tools that a company uses to produce a desired response from its target market. The following 4Ps make up a typical marketing mix – Product, Price, Place and Promotion.
Marketing Mix Modeling (MMM) is a statistical analysis on sales and marketing time series data to estimate the impact of various marketing tactics on sales and then forecast the impact of future sets of tactics. -
ashish.pandey joined the group Marketing Mix Modeling 2 months ago
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AbhishekReddy.N completed the topic Reading: Getting Started 2 months ago
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AbhishekReddy.N completed the lesson Precourse Quiz 2 months ago
Lesson
Precourse Quiz
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